Provide excellent levels of care for your patients

Helping fertility professionals improve their patient experience to increase their conversion and retention rates.

In an increasingly competitive market fertility clinics have to offer more than just higher success rates. Patients are seeking higher levels of support and understanding on how difficult IVF is emotionally as well as physically.

Providing emotional support right from the initial stage meeting gives patients hope and builds trust with the clinic that they will get an excellent experience (whatever the results).

Patients’ expectations are higher and there are lots of pressures on staff.

Clinics need to understand these challenges and focus on increasing the emotional support they offer their patients and staff.

I help clinics deliver exceptional levels of care and higher success rates by reviewing your end-to-end patient experience and being the voice of the patient, resulting in a more profitable and successful clinic.

As a previous patient, and now supporting over 8,000 other patients, I have a vast understanding of what a good experience looks like, and the support that is needed.

After reviewing your full end-to-end patient experience, I propose a personalise 'Patient Experience Strategy' for offering exceptional levels of support to your patients and deliver workshops on emotional impact of treatment and practical tools that you can implement straight away to support patients.

How Can I Support your Patients and Staff

Patient Experience Process

Developing a bespoke ‘Patient Experience Process’ for your patients, looking at the end-to-end journey and key touchpoints where support can be enhanced, supported by an interactive workshop with staff to talk through the proposed process and a document detailing the process.

IVF Positivity Planner

Include the planner as part of your patients' treatment plan to provide emotional support, guidance and encouragement outside of the clinic. The IVF Positivity Planner is a unique support resource that combines coaching exercises and coping strategies with a journal to fully support women through IVF.

Patient Support Consultancy

Consult with fertility professionals and organisations on patient support projects, using my knowledge and experience to ensure the patient's feelings are considered at all times.

Staff Training Workshops

Develop personalised training, specific to the needs of your staff and patients, covering the emotional impact of infertility, support strategies and techniques, staff support and creating a culture of support.

What benefits will you see from working with me?

Benefits To You of Working With Me

  • Improved patient experience
  • Higher retention rates for further cycles
  • Higher conversion rates
  • Positive feedback and referrals
  • Reduced drop out rates due to patients feeling better able to cope with treatment.
  • It helps patients make changes that will aid their fertility and increase chances of successful treatment.
  • Patients feel valued and appreciate added extras, they show the clinic cares.
  • Benefits To Your Patients

    • They feel calmer, more informed and more in control of what is happening to their body.
    • They are in a better state for coping through treatment.
    • Provides coping strategies and exercises to aid emotional wellbeing.
    • They have a better experience of having fertility treatmen.
    • Helps them make changes to aid their fertility (e.g losing weight).
    • The planner features a specific treatment section to reduce overwhelm, allow patients to record important information and create a plan to feel in control of the process.

    Support Newsletter

    Sign up to receive my complimentary monthly newsletter, featuring guidance and tips for staff on supporting patients.


      I Have Collaborated and Worked With...


      Featured as a guest expert for Peppy, BBC Click, BBC Radio Leeds, Sky News, Capital and Heart Radio, Thrive Global, IVF Babble Fertility Road and Fertility Dost.