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March 12, 2026

The secret heartache of Mother’s Day when you are trying to conceive

If a friend/family member confides in you that she is struggling to conceive and undergoing fertility treatment, the most important thing you can do for her is to be there for her, allow her to talk when she wants to and be sensitive to how she is feeling.
March 12, 2026

Coping on Mother’s Day when you are TTC

Mother’s day (along with every other special date) is often a really tough day when you are still desperately trying to have your longed for baby. This blog features some tips to help you get through Mother’s Day.
February 5, 2026

Starting Uncomfortable Conversations in the Workplace

Something I hear a lot from male managers is that they want to be supportive of their female colleagues, but they just don’t want to say the wrong thing.
February 5, 2026

High Achievers and the IVF Juggle: Why Workplace Support Matters

High achievers thrive on clarity and results, yet IVF is a journey where timelines constantly shift and outcomes remain unknown.
February 4, 2026

Male Fertility Matters Too: Shifting from “Partners” to “Patients”

For many men, infertility is deeply isolating. They often carry a sense of shame while feeling they must "stay strong" for their partner, all without knowing where to turn for their own support.
February 4, 2026

Supporting the Patients Who Need to Know Everything

There are just some patients who want total clarity around their IVF treatment, and I know that can feel challenging, but it is worth pausing to understand why.
November 20, 2025

Supporting fertility patients through the holiday season: Guidance for clinics and clinicians 

Here are 5 essential strategies for clinical staff to consider when supporting patients in a meaningful, patient-centred way through the festive season.
November 20, 2025

Navigating the festive season: The emotional toll for fertility patients 

Here are five common experiences that patients navigating infertility may face as they head into the holidays, offering insight into the emotional weight they are carrying when they come to their appointments.
November 5, 2025

Reflections from ASRM: Why Patient Care and Emotional Support Matter More Than Ever

Last week, I had the privilege of presenting at the ASRM Scientific Congress in Texas, speaking on “Enhancing Patient Care for a Better Experience During Treatment.”
October 16, 2025

Psychological Safety: The key to exceptional patient and staff care

We often talk about ensuring patients feel supported, but true support can’t exist without one essential ingredient: psychological safety.