February 5, 2026
Something I hear a lot from male managers is that they want to be supportive of their female colleagues, but they just don’t want to say the wrong thing.
February 5, 2026
High achievers thrive on clarity and results, yet IVF is a journey where timelines constantly shift and outcomes remain unknown.
February 4, 2026
For many men, infertility is deeply isolating. They often carry a sense of shame while feeling they must "stay strong" for their partner, all without knowing where to turn for their own support.
February 4, 2026
There are just some patients who want total clarity around their IVF treatment, and I know that can feel challenging, but it is worth pausing to understand why.
November 20, 2025
Here are 5 essential strategies for clinical staff to consider when supporting patients in a meaningful, patient-centred way through the festive season.
November 20, 2025
Here are five common experiences that patients navigating infertility may face as they head into the holidays, offering insight into the emotional weight they are carrying when they come to their appointments.
November 5, 2025
Last week, I had the privilege of presenting at the ASRM Scientific Congress in Texas, speaking on “Enhancing Patient Care for a Better Experience During Treatment.”
October 16, 2025
We often talk about ensuring patients feel supported, but true support can’t exist without one essential ingredient: psychological safety.
October 16, 2025
National Fertility Awareness Week: How your clinic can show patients they’re more than just a number
National Fertility Awareness Week is almost here, and it’s the perfect time to pause, reflect, and show your patients that they are much more than just statistics.
June 18, 2025
Infertility. Baby loss. Grief. Anxiety. Relationship breakdowns. Health concerns. Care responsibilities. There are so many things people carry quietly while showing up and doing their best.










