April 22, 2026
To support clinics with this, I’ve created a 1-hour burnout workshop specifically for fertility clinic staff, designed to be practical, supportive, and realistic for busy teams.
April 22, 2026
In fertility clinics, not every member of your team will have experienced IVF firsthand, and that’s completely okay. Empathy in fertility care doesn’t have to come from living the journey yourself.
April 22, 2026
Embryologists carry a unique and heavy responsibility in the IVF journey. While much of your work happens behind the scenes, you are often the primary voice delivering life-altering updates.
March 12, 2026
If a friend/family member confides in you that she is struggling to conceive and undergoing fertility treatment, the most important thing you can do for her is to be there for her, allow her to talk when she wants to and be sensitive to how she is feeling.
March 12, 2026
Mother’s day (along with every other special date) is often a really tough day when you are still desperately trying to have your longed for baby. This blog features some tips to help you get through Mother’s Day.
February 5, 2026
Something I hear a lot from male managers is that they want to be supportive of their female colleagues, but they just don’t want to say the wrong thing.
February 5, 2026
High achievers thrive on clarity and results, yet IVF is a journey where timelines constantly shift and outcomes remain unknown.
February 4, 2026
For many men, infertility is deeply isolating. They often carry a sense of shame while feeling they must "stay strong" for their partner, all without knowing where to turn for their own support.
February 4, 2026
There are just some patients who want total clarity around their IVF treatment, and I know that can feel challenging, but it is worth pausing to understand why.
November 20, 2025
Here are 5 essential strategies for clinical staff to consider when supporting patients in a meaningful, patient-centred way through the festive season.










