May 1, 2025
One of the unique challenges of delivering fertility treatment — especially within the NHS — is that patients often receive their care across multiple locations.
May 1, 2025
When we think about the emotional impact of fertility treatment, we often focus on the feelings — the highs and lows, the hope and heartbreak. But there's another layer that many patients struggle with silently: the mental load.
February 12, 2025
Every employee will face personal challenges at some point in their career - whether it’s fertility struggles, miscarriage, menopause, or other life-changing events.
During these times, the workplace can be a source of either added stress or meaningful support.
February 12, 2025
Infertility is a deeply personal and often emotionally exhausting journey. For employees undergoing IVF or other fertility treatments, the process can feel like a never-ending rollercoaster—filled with hope, anxiety, disappointment, and immense pressure.
February 11, 2025
As a fertility clinic, your role goes beyond medical treatment - you are a key part of your patients’ emotional journey as well.
February 11, 2025
When someone is going through fertility treatment, every conversation matters. A single phrase - whether meant to reassure or encourage - can either provide comfort or unintentionally cause distress.
February 11, 2025
At Fertility 2025, I was struck by how little emphasis was placed on patient experience - but I think clinics are missing a trick because one of a clinic’s biggest patient bases is the patients you’ve already treated.
February 4, 2025
Research has shown that cognitive-behavioural therapy (CBT) techniques not only help patients manage their emotional well-being but may also contribute to improved IVF success rates.
January 22, 2025
Going through IVF can put a huge strain on your patients’ relationships, and when couples feel disconnected, the challenges of treatment can feel even harder to manage.
November 26, 2024
Here are 5 essential strategies for clinical staff to consider when supporting patients in a meaningful, patient-centred way through the festive season.